Employer branding check

How healthy is your employer brand, really?

Take our free Employer Brand Check to get a top-level snapshot of where your employer brand stands today, what appears to be working, where there may be gaps, and what might deserve a closer look.

The Employer Branding Check

A snapshot of where you are right now.

Free. Quick. And designed to give you somewhere useful to start.

How it works.
  1. 01Tell us about youChoose the job function that best reflects your role so we can make the check relevant to the challenges you actually deal with.
  2. 02Answer a few questions We'll take you through a short series of questions based on your role and your current approach to employer brand.03Get your snapshotYou’ll receive a top-level view of where your employer brand currently stands, including strengths, potential gaps and areas worth exploring further.

Tailored to your job function

HR Employer Brand Talent Acquisition & Recruitment Internal Communications People & Culture Employee Experience & Engagement DE&I Senior Leadership

For HR, we’ll look at…

  • The people challenges creating the most pressure right now
  • How attraction, engagement and retention are currently feeling
  • How clearly your policies, benefits and employee offering are communicated
  • How confident you are in your current employer brand
  • Where you feel the biggest people opportunities or gaps may sit
insights beyond observations

A check tells you what.
We help you understand why.

A snapshot can flag what’s happening. It can’t always tell you why. And until you understand the why, you’re still guessing at the solution.

The check shows you

  • You’re not attracting the right people
  • Candidates aren’t converting
  • Your content isn’t cutting through
  • Good people are leaving

We work out

  • Why the right people aren’t applying
  • Why candidates drop out
  • Why your message isn’t landing
  • Why people leave

Employer brand doesn’t live in one campaign or one careers page. It runs across the whole journey someone has with you, from the first time they hear your name, to joining, to what they say when they leave. Everything is connected.

When we work with you directly, we look beneath the surface: your people, candidates, data, communications, competitors, culture, and the recruitment and employee experience, and the relationship between all of them. Not just the symptoms, the whole picture, and what’s really driving it.

The employee lifecycle: Attract, Recruit, Onboard, Learning and Development, Reward and Benefits, Progression and Performance, Retain and Exit